Calliper for Product

Calliper is a plug-and-play collaborative analytics platform. It's mission control for your start-up. Learn why product teams love Calliper.
MacBook mockup

How product teams use Calliper

Improve retention and engagement

Understand what drives product engagement. Discover how low-level metrics contribute to high-level engagement metrics.

Uncover power users

Pinpoint loyal customers and features they love. Insights on power users can drive your roadmap and inspire new features.

Understand and tackle churn drivers

Reveal the underlying drivers of churn in your product. Be proactive and intervene before customers churn.

Actionable insights on the metrics that matter

Reveal what drives core product metrics like active users, engaged users, and retention rate.
New Power User
Every time a user becomes a qualified as a power user.
Onboarding Completed
Every time a user completes onboarding.
Highly Engaged User
Every time a user triggers a signal more than X times over a specific period.
Fast Power User
Every time a user becomes a power user in under X time.
Churned Power User
Every time a user was a power user in the last period but not the current period.

Keep your finger on the pulse with alerts on important events

Get alerted when a customer’s engagement drops and intervene before they churn.

Stay on track with your most important goals

Designed with simplicity in mind. It's easy to dive in and filter, split and analyse data without writing a line of code.
Calliper - Mission Control Overview
Goal Tag
Thu 15 Dec '22

75% of User Trials Goal Completed

You hit 400 new user trials towards your goal of 500. You’re on track with 6 weeks to go until the deadline.

MRR increased by 20% to £59K in September

Churned power user

You are 3% (186) users away from reaching your goal of 10k MAUs


Actionable feed of insights, alerts and goals
on the metrics that matter.

Discover what drives growth across core KPIs, so you can lead with clarity and confidence. Calliper integrates easily with your tool stack and takes minutes to setup. It’s a lot cheaper than a data scientist, too.

Don’t just take our word for it.

Hear from some of our amazing customers who are growing faster.

Setting up Calliper was amazingly simple; it took literally minutes. The product is incredibly easy to use and it's so nice to have data from our various different sources all in one place.

Dr. Ailish McLaughlin
Dr. Ailish McLaughlin
Product Manager @ Flexa Careers

Calliper's setup was quick, we integrated all our data in minutes. The insights are very handy and ensure we're always in tune with what's happening across our business.

Kat Trefilova
CEO @ That's The One

It was super simple to set up Calliper, only took 5 minutes. Now I get alerts on autopilot I don't have to check my analytics so often.

Mike Taylor
Mike Taylor
Co-Founder @ VexPower

Join other fast growing startups using Calliper.

Calliper is a modern business intelligence platform designed for SaaS Operators. Get automatic customer insights and alerts, and make data-informed decisions with ease.
🎉  We just launched our Culture Deck. Click here to learn more →

Learn more about Calliper

Discover more about how to build a data-driven organisation.


An accessible set of dashboards to get everyone on the same page.


Get actionable insights based on your customers.


Craft personalised notifications and alerts based on your data.